Privacy Policy
Last Updated: June 17, 2026 | Obelisk Insurance
Obelisk Insurance ("we," "us," or "our") operates the website healthsubsidybenefits.com. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights regarding that information.
1. Information We Collect
When you use our website or submit a form (including the Health Subsidy Quiz), we may collect:
- Personal identifiers: Full name, email address, phone number
- Demographic information: Age, zip code, state of residence, household size, estimated annual income
- Health-related preferences: Coverage type interest, current insurance status, pre-existing condition status (if voluntarily provided)
- Technical data: IP address, browser type and version, operating system, device type, referring URL, pages visited, and time spent on each page
- Cookies and tracking data: See Section 5 below
2. How We Use Your Information
We use the information we collect for the following specific purposes:
- To provide personalized health insurance plan comparisons and quotes
- To send email confirmations, follow-up communications, and plan recommendations
- To send SMS text messages related to your inquiry, appointment scheduling, and coverage options (with your consent)
- To schedule and confirm consultation appointments
- To improve our website, quiz functionality, and user experience
- To comply with applicable legal and regulatory requirements
3. How We Share Your Information
We do not sell, rent, or share your personal information with third-party lead buyers, marketers, or data brokers.
We may share your information only in the following limited circumstances:
- Licensed brokers: The licensed insurance broker assigned to handle your request
- Insurance carriers: Only if you choose to proceed with a specific plan application
- Service providers: Trusted platforms that help us operate (e.g., our CRM, email delivery, and scheduling tools), bound by confidentiality agreements
- Legal compliance: When required by law, regulation, or legal process
⚠️ SMS Opt-In & Phone Number Sharing — CRITICAL DISCLOSURE
We do not share, sell, rent, lease, or otherwise disclose your phone number or SMS opt-in consent to any third parties or affiliates for marketing or promotional purposes. This applies to all phone numbers and SMS consent collected through any form on this website. Your SMS consent and phone number data will never be shared with third parties.
4. SMS Communications Details
By providing your phone number and submitting any form on this website, you expressly consent to receive SMS text messages and phone calls from Obelisk Insurance.
- Who sends messages: Obelisk Insurance ([email protected])
- Types of messages: Appointment confirmations, appointment reminders, follow-up on your insurance inquiry, personalized plan information, and promotional health coverage updates
- How you opt in: By entering your phone number and submitting the Health Subsidy Quiz form or any other form on this website
- Message frequency: Message frequency varies; typically 2–8 messages per month
- Message and data rates: Standard message and data rates may apply depending on your mobile carrier
- Opt-out: Reply STOP to any message at any time to immediately unsubscribe from SMS communications
- Help: Reply HELP for assistance or contact us at [email protected]
- Consent is NOT a condition of purchase — you are not required to consent to SMS in order to receive a quote or purchase insurance
5. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to improve your experience:
- Essential cookies: Required for basic site functionality (form submissions, session management)
- Analytics cookies: We use tools such as Google Analytics to understand how visitors use our site — including pages visited, time on page, and traffic sources. This data is aggregated and does not personally identify you.
- Tracking pixels: We may use Facebook Pixel, Google Ads tags, or similar tools for ad performance measurement and retargeting
- Session storage: We use browser session storage to track quiz progress and entry points
You can control cookies through your browser settings. Disabling cookies may affect certain site functionality.
6. Data Security Practices
We take the security of your information seriously and implement the following measures:
- SSL/TLS encryption (HTTPS) on all pages and form submissions
- Encrypted data storage at rest within our CRM platform
- Access restricted to authorized licensed brokers and team members only
- Regular review of security practices and third-party service provider compliance
- No storage of Social Security numbers — we do not collect SSNs through this website
7. Your Rights
You have the following rights regarding your personal information:
- Access: Request a copy of the personal data we have on file for you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information from our systems
- Opt-out of SMS: Reply STOP to any text message or email us
- Opt-out of email: Click "unsubscribe" in any email or contact us directly
- Withdraw consent: Withdraw any previously given consent at any time
To exercise any of these rights, email us at [email protected]. We will respond within 30 days.
8. Data Retention
We retain your personal information only as long as necessary to fulfill the purposes described in this policy or as required by law. If you request deletion, we will remove your data within 30 days, except where retention is legally required.
9. Children's Privacy
This website is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Continued use of the website after changes constitutes acceptance of the revised policy.
11. Contact Us
For questions about this Privacy Policy, to exercise your data rights, or for any privacy-related concerns:
Obelisk Insurance
Email: [email protected]
Website: healthsubsidybenefits.com
© 2026 Obelisk Insurance. All rights reserved.
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